Building a Spring/Summer campaign for Travel Southern Oregon using only archived footage and stock video in the middle of winter was a challenge, but the result was an experience we’re incredibly proud of. We collaborated with the client to define key themes—Fun, Water, “More than Crater Lake,” and “Pursuing Your Happy”—and crafted engaging sequences with thoughtful shot placement and transitions. Paired with mood-specific music, the project culminated in over 30 variations of :60, :30, and :15 second edits for digital platforms and social media.